San Capital

Client wanted a brand for their Fin-Tech startup that reflected the eastern influence in their name, San, while still being modern to fit in the field. Given that San is a rominazation of the word "山" (mountain) in Chinese, the mark represents the form of a mountain peak and also simulates an image of a line graph as you would find in the financial and tech industries.
Presentation Branding
Logo Design
Concept Sketches